TORONTO--(BUSINESS WIRE)--Today, public relations agency Category Communications announces its launch with a mission to provide strategic communications solutions to North America’s changemaking ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. As part of my narrative work, I often conduct a narrative assessment as a first step.

Warner's "Outside the Box Outreach" campaign ingeniously showcased Packsize's right-sized packaging solutions through a comprehensive strategy encompassing media relations, content marketing, social ...

SCOTTSDALE, Ariz.--(BUSINESS WIRE)--Nextiva, the leading conversation platform, today announced it has been recognized as a Strong Performer in the 2023 Gartner Peer Insights “Voice of the Customer” ...

This is a preview. Log in through your library . Abstract When a firm introduces a radical innovation, consumers are unaware of the product’s uses and benefits. Moreover, consumers are unsure of ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Navigating the evolving landscape of the B2B tech buyer journey demands a keen understanding ...

Allie Hulcher, UAB Department of Surgery communications specialist and Trauma Survivors Network coordinator for the UAB Division of Trauma and Acute Care Surgery, was recognized with numerous awards ...