Nike's shift from "Just Do It" to "Why Do It?" reflects America's cultural embrace of hesitation over action, marking a troubling trend in brand messaging.

Colin Jost and Pete Davidson have apparently thrown their decision to sell the Staten Island Ferry they purchased in 2022 ...

Celebrating women across sport and art, the collaboration stands as a symbol of power, a force of discipline, and creativity ...

Peanut butter and jelly. A T90 sneaker in a cheeky, borderline offensive volt colorway. Palace and Nike. Some things just ...

NKE doubles down on athlete-led storytelling to reignite its brand and reconnect performance, culture and consumer passion.

One of football’s biggest names is fronting a new wave of technology, as Nike unveil the new ‘Nike Mind’. The Swoosh are stepping into the future to help their athletes gain complete body and mind ...

Five months after unveiling a new pair of signature Saquon Barkley cleats, Nike leaned on the reigning and defending NFL ...

The University of Montana opened applications for year four of Nike N7 campaign that honors Native culture and heritage in ...

SAN FRANCISCO -- Though Nike has faced heavy criticism and calls for boycotts for its ad campaign featuring Colin Kaepernick, the company's online sales in the days following the campaign's release ...