Concerns over data security have never been bigger—and they’ve never been a bigger roadblock for brands trying to win over ...

The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Fast Company Executive ...

Personalization gets customers hooked, but cross the privacy line, and they’ll ghost your brand. Here's how to keep trust alive. Trust matters most. Customer trust is the foundation of successful ...

Customer data platform provider launches new AI capabilities to transform raw data into actionable insights for enterprise ...

With the claim identified, it’s crucial to be selective in required disclosures, whereby excess data is treated as a ...

AI accelerates marketing but raises brand, security and privacy risks. Here's why the CMO, CISO and CPO must align on one map ...

The personalized customer experience that came naturally to shopkeepers of the past is generally missing in today’s rapidly changing consumer landscape. Now, delivering that same level of connection ...

Genetic testing firm 23andMe has filed for bankruptcy, raising concerns about the privacy of customer data. Although the company claims it will continue to protect customer data, experts worry that ...

Anya Prince discusses whether people's genetic data is safe. Law professor Anya Prince discussed with ABC News how 23andMe's recent layoffs and its drug development division closure could impact ...

With Sunday’s announcement by genetic testing firm 23andMe that it has filed for bankruptcy, customers of the site may be wondering what will happen to their data and what, if anything, they can or ...

With Sunday’s announcement by genetic testing firm 23andMe that it has filed for bankruptcy, customers of the site may be wondering what will happen to their data and what, if anything, they can or ...