Robby Stein, VP of Product for Google Search, was interviewed on the Silicon Valley Girl channel by Marina Mogilko about AI ...

Ironically, cybercriminals now use Google search advertisements to promote phishing sites that steal advertisers' credentials for the Google Ads platform. The attackers are running ads on Google ...

Google Ads is not for small businesses anymore. Increasingly, my agency and many others are seeing the effectiveness of Google Ads waning for new clients spending less than $3,000 per month media.

Google Ads are not going anywhere. Eventually, AI Search results on Google and likely other properties will have ads.

For the first time, ads are appearing directly within Google’s AI Overviews on desktop search, marking a major expansion of monetization within generative search experiences. Driving the news. The ...

Ads might be annoying, but they’re the reason Google doesn’t charge you every time you search for something. Occasionally, they’re even helpful: If you search for a particular product, and a Google ad ...

Target ROAS is the most sophisticated of Google’s smart bidding strategies. In previous articles, we’ve tackled Maximize Conversions, Target CPA and Maximize Conversion Value. This article explores ...