Success in influencer marketing isn’t about being louder. It’s about smarter creator chemistry,” says Evangeline Leong, ...

Let's discuss what agent-led systems will mean for marketing teams at the Nov. 4th MarTech Conference. The post What AI and ...

Sonic’s new “Coke Your Way” campaign features Benny Blanco, Machine Gun Kelly and Jessie Murph to highlight drink customizations. This new portfolio school aims to fill a widening gap in training ...

Customers increasingly expect their favorite brands to pursue sustainability — for example, by switching to renewable energy. From multinationals to mom-and-pop storefronts, businesses everywhere ...