Forcing the Utah Mammoth to drop its branding would not only destroy community goodwill worth “in excess of $100,000,000,” ...

Lululemon and the National Football League are teaming up to release an apparel collection for fans of all 32 NFL teams. The ...

Joe Montana, Nick Foles and other former players will be featured in the marketing for the licensed apparel and accessories ...

With the NHL season officially underway, the league has teamed up with lululemon once again, expanding its collection to ...

With the NHL season officially underway, the league has teamed up with lululemon once again, expanding its collection to ...

Lisa Warren wasn’t alone for Saturday’s game. Nearly 20 friends and family members made the trip from Long Island to ...

Zadorov’s family is at the center of his purpose – not just when it comes to fashion advice. His son Zlatan, who was born in ...

“Our partnership with Ororo continues Bauer’s commitment to collaborating with premium brands that extend into hockey ...

The NFL continues to seek new, upscale partners for its licensed merchandise, joining a wider trend seen across the ...

Lululemon ($LULU) stock rose to over 5% in premarket trading as investors cheered the brand’s move into professional sports ...

The lululemon x NHL collection just dropped, featuring products from all 32 NHL teams. Pullover hoodies, varsity jackets, t-shirts, belt bags and more are available for purchase. For many avid sports ...

Lululemon is launching an exclusive collection featuring all NFL team logos, marking a significant partnership after its NHL ...