Nielsen has long been known for counting the number of people who watch TV shows and the commercials that accompany them. Now it hopes to be recognized for helping advertisers determine whether their ...

Explore the evolution of advertising technology through insights from Jeet Mehta, focusing on data integrity, CTV growth, and ...

LG Ad Solutions, a global provider of connected TV (CTV) advertising technology, has rolled out Agentiv, an artificial intelligence platform developed to support the company’s suite of internal and ...

College Humor's "Every Tech Commercial" clip out today is funny because commercials for gadgets really are all incredibly similar, per a review from The Atlantic Wire. In the style of said predictable ...

Amazon Web Services is releasing a new product aimed at making it easier for advertising technology companies to use cloud technology and integrate with one another. That’s notable because many ...