Influencer product seeding – also known as influencer gifting – is the strategy of sending free products to content creators ...

Posts from this topic will be added to your daily email digest and your homepage feed. is a senior reviewer with over a decade of experience writing about consumer tech. She has a special interest in ...

Part of our work at OGS Media with Reddit is making it easier for brands to get on the platform the right way: transparent, authentic, and really connecting with your audience. Some of that happens ...

With the launch of its new AI-powered creator discovery tool, influencer marketing platform Superfiliate aims to change that. The Venice, California-based company, which was founded in 2021 by Anders ...

Birdzi’s pilot program with Wakefern, the largest retailer-owned supermarket cooperative in the United States, greatly increased average ROI for campaigns Birdzi, the supermarket industry’s most ...

CAC targets platforms for disrupting online ecosystem order Campaign aims to curb violent or hostile online content Regulator previously acted against Kuaishou, Weibo, Xiaohongshu BEIJING, Sept 23 ...

Corporate Travel Management is expanding its Sleep Space hotel commerce platform into North America as the first phase of a planned global expansion, the travel management company announced. CTM ...

Watchfire’s cloud-based content management platform, Ignite OPx, is designed to keep digital signage fresh and impactful anytime, anywhere. The platform, trusted by thousands, is continuously updated ...

New data from the Audience Key content marketing platform indicates that Amazon’s visibility has suffered a significant drop. The decline follows two changes Amazon made to its presence in Google ...

Marketer impact. Marketing teams gain faster AI deployment, improved efficiency and easier integration. Optimizely announced new agentic capabilities for its AI offering, Optimizely Opal, at its ...

China’s top social media platforms, including ByteDance Ltd.’s TikTok clone Douying and Tencent Holdings’ WeChat, rolled out new features today to try to comply with a new law that mandates all ...

DeepSeek, the AI company, has just rolled out new rules in China requiring all AI-generated content on their platform to be clearly marked as artificial. This change comes as part of broader efforts ...