New research shows Americans are festive, fatigued and ready to spend — if you know how to reach them. These tips helped me ...

Are you frustrated with crowded digital channels and disappointing ROI? This article reveals why direct mail might be your ...

A Mail on Sunday splash saying punk rap duo Bob Vylan had chanted "led ‘death to Israelis’" chants at Glastonbury was not ...

An icon of a desk calendar. An icon of a circle with a diagonal line across. An icon of a block arrow pointing to the right. An icon of a paper envelope. An icon of the Facebook "f" mark. An icon of ...

FORT LAUDERDALE, FLORIDA—American Home Quotes, a home service directory platform providing innovative comparison tools for consumers, is proud to announce the official launch of its website: ...

It’s time to look at the precursor to email and just about every digital channel — good, old-fashioned direct mail. Younger consumers in particular prefer the channel, according to State of Direct ...

Direct mail is evolving, resilient, and more vital than ever, according to Winterberry Group's latest report, Delivering Performance: Direct, Digital, and the Dynamics Shaping the Future of ...

Erik Koenig is the President & Chief Strategist at SeQuel Response. Erik has a passion for driving growth with data-driven direct marketing. Direct mail marketing has been a staple of business ...

How well do you communicate the value of direct mail to your customers? For many years now, direct mail has been bashed for being too old school and past its time. The reality is far from that. Direct ...

Opinions expressed by Entrepreneur contributors are their own. Automation has made many aspects of our lives easier, both professionally and personally. If you’ve ever used dictation to send a text or ...

I love sales. One of the reasons I fell in love with it was because of the idea that I could control how much I earned. If I wanted or needed to make more money, I simply needed to sell more. However, ...

Real estate investors frequently source investment properties off-market. Direct mail in real estate has an average of 15% to 17% return on investment. Cold calling and mail combined can be a ...