LZPlay and its website have vanished after developers began asking questions about how the app worked its Google-installing magic. Share on Facebook (opens in a new window) Share on X (opens in a new ...

Google has announced two new ad formats for App Install ads, the first one is the coolest, the ability to test an app without downloading it using the app streaming feature we discussed earlier. In ...

Microsoft has confirmed that it pulled a Chrome-based app uploaded by Google from the Microsoft Store because it didn’t comply with store policy. Google published its “installer” app, a tool that ...